The service that offers you something less to think about.

Tires and services for your car, dedicated assistance at your fingertips via the app, and you pay a fixed price for six months*.

*Without interest and charges.

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With just a few clicks, you can choose the services and change your tires.

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Choose a plan

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Customize

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Confirm

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Book

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Choose a plan

Choose between Smart and Superior tire plans and services.

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Customize

The chosen plan, according to your needs.

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Confirm

Your choices for a fixed monthly price for six months.

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Book

The first installation at a retailer.

Two plans to meet your needs.
Which one is right for you?

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Improve your driving style with PIRELLI Care™

Access the app and activate the new feature!

Take control

Take control

Activate Driving Style directly from the PIRELLI Care™ app and discover your behavior at the wheel.

Find out your driving style

Find out your driving style

Three different driving profiles for each journey based on speed, braking, acceleration and steering.

Your trips in one click

Your trips in one click

You could learn about the details of your car trips, view the routes and relevant events.

Watch the video to discover PIRELLI CareTM

To have all the services and assistance with you in your pocket, download our APP!

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To have all the services and assistance with you in your pocket, download our APP!

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Customize your package with services for the care of your car

Tire protection
warranty

One year of free protection available to you in three simple steps

Additional service

Seasonal tire change
management

We take care of your tires, including seasonal tire change management.

Read more services

Frequently asked questions

This document applies to purchases made on or after 1st January 2026. For purchases made previously, you can consult the document in force at the time of your purchase, by clicking here.

Where can the participating dealers be found?

Offers and packages

This document applies to purchases made on or after 1st January 2026. For purchases made previously, you can consult the document in force at the time of your purchase, by clicking here.

The PIRELLI Care™ offer is designed to improve the purchasing experience and the use of products and services linked to the world of mobility; the offer is promoted by Pirelli Tyre S.p.A. (“Pirelli”) and allows subscribers (the "PIRELLI Care™ Customer") to purchase packages (jointly the "PIRELLI Care™ Packages") composed of a set of 4 tyres bearing the brands of Pirelli Group (the "Tyres") and services relating to the Tyres and/or the vehicle on which such Tyres are fitted (the "PIRELLI Care™ Packages " or the "Packages") chosen from a series of options proposed by PIRELLI on the basis of the characteristics of the vehicle (identified by registration plate, make, model, version and year of registration). The PIRELLI Care™ Customer shall pay the consideration in 6 monthly instalments without interest and/or other charges (the "Monthly Amount").

Two different PIRELLI Care™ Packages are currently envisaged, as better specified in the section "WHAT ARE THE TYPES OF PIRELLI CARETM PACKAGES?".

The PIRELLI Care™ Customer may also: purchase the additional "seasonal storage" service (the "Additional Service") in the manner described on the Site and the App (as defined below); be regularly informed, via the App and the Site, of news from the world of Pirelli, including any promotions dedicated to PIRELLI Care™Customers; and make use of the "YOUR DRIVING STYLE" function, available free of charge within the PIRELLI Care™ App, for all those who create a PIRELLI Care™ account by entering a valid e-mail address.

The PIRELLI Care™ offer is open to natural persons, both final consumers as defined pursuant to Legislative Decree no. 206 of 6th September 2005, and subsequent amendments (the "Consumer Code"), and those who are acting for purposes relating to their entrepreneurial, commercial, craft or professional activities, excluding persons - natural or legal - who carry out professional activities, even on an occasional basis, of repair and/or sale and/or rental of vehicles and/or transport of persons or things, on their own behalf or on behalf of third parties.

The PIRELLI Care™ offer is accessible through a dedicated site (the "Site") and a dedicated app, downloadable free of charge from Google Play Store and Apple Store (the "App" or the "PIRELLI Care™ App").

Subscribing to the PIRELLI Care™ offer can be done either on the Site or on the App, through a totally digital path that allows the PIRELLI Care™ Customer to build the offer in just a few clicks.

The PIRELLI Care™ Customer may also go to tyre dealer chosen from those indicated on the Site and on the App, to receive support during the digital path in the composing of the PIRELLI Care™ offer and in the choice best suited to his/her needs.

The types of PIRELLI Care™ Packages are:

  • “SMART” Package: this involves the sale of a set (4) of Tires chosen by the PIRELLI Care™ Customer on the Website or on the dedicated App, and the execution of the following accessory services: removal, fitting, balancing and reset of TPMS sensors, to be carried out at the same time as the fitting of the set of tires purchased.
  • “SUPERIOR” Package: this involves the sale of a set (4) of Tires chosen by the PIRELLI Care™ Customer on the Website or on the dedicated App and the execution of the services included in the "SMART" Package, in addition to the following additional services that will be carried out when the Tires are fitted: vehicle check-up, complete wheel alignment and vehicle sanitization (as described in the section “OVERVIEW OF THE SERVICES INCLUDED IN THE PIRELLI CARE™ PACKAGES AND ADDITIONAL SERVICE”).

Each PIRELLI Care™ Customer, regardless of the number of accounts created, may only use one account to purchase PIRELLI Care™ Packages and the Additional Service. Each PIRELLI Care™ Customer may purchase PIRELLI Care™ Packages and the Additional Service for a maximum of one vehicle and have only one PIRELLI Care™ Package in place at the same time.

It is pointed out that the request for services included in the PIRELLI Care™ Packages and Additional Service may only refer to the vehicle indicated during the purchase procedure of the PIRELLI Care™ Package.

  • Complete wheel alignment: this consists in verifying the toe-in, camber and castor, front and rear, with zeroing of the vehicle's steering angle sensor. This is included in the "SUPERIOR" Package and will be performed when the Tires are fitted.
  • Vehicle check-up: this consists of checking the pressure of the fitted tires and the spare wheel, visually checking the windows, windscreen wipers, checking the efficiency of the lighting systems, checking the horn, checking the level of liquids - engine oil, coolant and windscreen wiper water - and checking the expiry date of the overhaul. It is included in the "SUPERIOR" Package and will be carried out when the Tires are fitted.
  • Seasonal change management: this consists in the storage of tires requested through the selected dealer and also includes fitting, dismounting, wheel balancing and TPMS sensor reset. It begins at the time of dismounting of the Tires for which storage is requested. It can only be selected as an Additional Service only at the same time as the purchase of one of the PIRELLI Care™ Packages. Seasonal change management will remain active even after the expiry of the payment plan related to said Package, against payment of the relevant monthly amount and with the PIRELLI Care™ Customer's right to deactivate the service at any time via the PIRELLI Care™ App and request the return of the tires left in storage.
  • Reset TPMS Sensors: this consists of resetting the Tyre pressure warning light after they have been fitted or after the warning light on the dashboard comes on.
  • Vehicle sanitization: this consists of the internal sanitization of the passenger compartment in order to reduce bad smells, viruses, bacteria, and dust mites. It is included in the "SUPERIOR" Package and will be carried out when fitting the Tires.
  1. Activate the “YOUR DRIVING STYLE” function;
  2. View editorial content;
  3. Furthermore, once the P. offer has been activated (on the Site or on the App), it will be possible, solely via the App:
  • make changes, where permitted, to the PIRELLI Care™ Packages and/or the Additional Service;
  • manage the booking of the Additional Service;
  • make requests for services included in the PIRELLI Care™ Packages;
  • request an appointment at the selected dealer and receive notifications of confirmation/change of appointment time and date;
  • receive notifications when the requested services have been provided and give feedback on the quality of the service received;
  • update your payment method;
  • view the status of your payments;
  • contact PIRELLI Care™ customer service for support requests;
  • request termination of the Additional Service, if purchased.

Purchases may be made both on the Site and the App.

The “YOUR DRIVING STYLE” feature in the PIRELLI Care™ App is available free of charge to anyone who creates an account by entering a valid e-mail address.

The function detects and processes data on speed, braking, acceleration and steering performed in a vehicle, assigning the user an 'ECO', 'COMFORT' or 'DYNAMIC' profile.

In order for the “YOUR DRIVING STYLE” feature to be activated, you must have the GPS and the “Movement and Fitness” and “Notifications” features, that refer to the App, active on your mobile device. Once all of the above features are active, the App will automatically collect data about your vehicle's movements when you start your vehicle, using a low-battery approach on your mobile device.

The data collected is used exclusively to offer information useful for the user's individual needs.

Prices and payments

The first Monthly Amount related to the PIRELLI Care™ Packages will be charged when the Tires are installed. The next five Monthly Amounts will be charged on the last day of each following month.

The Monthly Amount relating to the Additional Service shall be charged on the last day of the month following the month of activation and shall continue until its termination, or deactivation by the PIRELLI Care™ Customer (see relevant paragraphs), or Pirelli’s withdrawal.

The PIRELLI Care™ Customer shall only pay the Monthly Amount relating to the PIRELLI Care™ Packages and the chosen Additional Service. The Monthly Amount for the purchase of Tyres in instalments includes the fee for the Tyre Disposal contribution (ELT) and VAT, which will be indicated separately on the invoice.

The amounts due and/or the features of the PIRELLI Care™ Packages or the Additional Service on sale on the Site or in the App may be subject to variations as indicated below.

For the PIRELLI Care™ Packages, such changes will only apply to purchases made after the date of the change itself.

For the Additional Service, any changes may be made by Pirelli during the execution of the Additional Service already purchased, with at least 30 days' notice, communicated to the PIRELLI CARE™ Customer by e-mail. The PIRELLI CARE™ Customer may withdraw, without any further charges, within 30 days after receiving the aforementioned notice, by means of the procedure described in the General Terms and Conditions of Sale and on the App.

In the event that the Additional Service subject of the communication consists in the storage of the tyres, and the PIRELLI CARE™ Customer has communicated his withdrawal, the PIRELLI CARE™ Customer will have to collect the stored tyres from the selected dealer within 30 days from the sending of the withdrawal communication. In the event that the PIRELLI CARE™ Customer does not collect the tyres by this date, PIRELLI will have the right to charge him for the additional costs incurred for the storage of the tyres until the effective date of collection and, after a further 30 days from the date on which the PIRELLI CARE™ Customer could have given notice of withdrawal, will also have the right to dispose of the tyres, at its own care but at the expense of PIRELLI Care™ Customer, without the obligation to give further notice.

You can locate participating Dealers on the Site (in the "View participating dealers on the map" section) and on the App.

The main credit cards Visa, Mastercard and American Express. Other prepaid or rechargeable payment instruments, debit cards and Iban are not accepted.

The PIRELLI Care™ Customer will have to continue paying the Monthly Amounts still due for the PIRELLI Care™ Package.

Upon expiry of the payment plan of the chosen PIRELLI Care™ Package, the PIRELLI Care™ Customer will not be required to make any further payment. The PIRELLI Care™ Customer will only receive the monthly charges for any Additional Service that may still be active and will be able to make new purchases of Packages and of the Additional Service.

You can locate participating dealers on the Website (in the "View participating dealers on map" section) and on the App.

delivery of services

The services included in the purchased PIRELLI Care™ Packages and/or Additional Service will be provided - where applicable - through the dealer chosen by the PIRELLI Care™ Customer from those indicated in the appropriate section of the Website and/or the App.

The services included in the PIRELLI Care™ Packages will be performed when the purchased Tyres are fitted, without prejudice to the following.

Vehicle check-up, complete wheel alignment and vehicle sanitization services, included in the "SUPERIOR" Package, will be carried out when fitting the Tires.

Package management

The PIRELLI Care™ Customer may deactivate the selected Package and/or the Additional Service at any time.

In the event of deactivation of a PIRELLI Care™ Package, the PIRELLI Care™ Customer shall make immediate payment of a total amount equal to the Monthly Amounts not yet due of the consideration for the purchased Package ("Residual Amount"). This shall be done by debiting the Residual Amount - on the credit card communicated by PIRELLI Care™ Customer for the purpose of invoicing the Monthly Amount - on the last day of the month in which the deactivation was requested.

In this case, the duration of the PIRELLI Care™ Package shall end with the payment of the Residual Amount and, if applicable, with the making available to the PIRELLI Care™ Customer any Tyres in storage, for their collection.

In the event of deactivation of the Additional Service alone in the absence of a PIRELLI Care™ Package, nothing more will be charged to the PIRELLI Care™ Customer from the month following the month of deactivation. The PIRELLI Care™ Customer ™ shall always have the option of requesting the purchase of PIRELLI Care™ Packages and of the Additional Service in the future.

To “create an account”, you simply enter a valid e-mail address. In this case you will also be able to activate the “YOUR DRIVING STYLE” feature and view editorial content.

To purchase one of the Packages, by becoming a PIRELLI Care™ Customer, will require you to add further data by filling in the following mandatory fields, all of which are necessary to complete the process:

  • First and last name
  • Car number plate
  • Password
  • Phone No.
  • Date of birth
  • Tax code or VAT number
  • Address (street and house number)
  • ZIP or POST CODE
  • City/town
  • State/Province
  • Country
  • Payment Method: The PIRELLI Care™ Customer is required to provide the information necessary for the correct billing of the Monthly Amount. Once the details of the chosen payment method have been provided, the PIRELLI Care™ Customer is redirected to the respective web forms to confirm the payment details.

To make use of the “YOUR DRIVING STYLE” feature, The PIRELLI Care™ Customer will be asked to specify how many kilometres (in thousands) he/she intends to drive in a year.

The Consumer who intends to exercise the right of withdrawal must fill out in all its parts the form available at the following link and send it - within 14 (fourteen) days from the fitting of the Tyres purchased with the PIRELLI Care™ offer - to PIRELLI, in one of the following ways:

  • by e-mail: support@pirellicare.com
  • by FAX: to the number 800.016.614
  • by registered mail with return receipt to the following address:

Pirelli Tyre S.p.A.

c/o Contact Center

Viale Piero e Alberto Pirelli, 25 20126 – Milano

or by PEC: pirellityre.pecri@pec.pirelli.it

The Consumer will receive an e-mail from PIRELLI confirming receipt of his communication.

In order to request the fitting of the Tyres and the performance of the services included in the purchased PIRELLI Care™ Package, the PIRELLI Care™ Customer must select on the App a dealer, among those indicated, from whom to request an appointment. Within 30 ( thirty) days from the date of confirmation of the choice to purchase the relevant PIRELLI Care™ Package, the PIRELLI Care™ Customer shall select an appointment date (which may also be for a date later than 30 days).

In the event that the dealer does not respond to the PIRELLI Care™ Customer, the PIRELLI Care™ Customer will be contacted by the customer service who will propose a different dealer.

The PIRELLI Care™ Customer undertakes to appear at the appointment on the date and time confirmed by PIRELLI.

It will be possible to make an appointment from the third (3rd) calendar day after the date of confirmation of one's choice to purchase a PIRELLI Care™ Package.

No, this is not possible.

Each PIRELLI Care™ Customer may only have one vehicle registered at a time. PIRELLI Care™ Packages and the Additional Service can only refer to the vehicle in relation to which they were purchased and cannot be transferred.

Tire information

Yes, it is possible to purchase any size of Tyre.

To request the fitting of the Tires and the provision of the services included in the PIRELLI Care™ Package With Tires purchased, the PIRELLI Care™ Customer shall select a dealer from among those indicated on the App to request an appointment. Within 30 (thirty) days from the date of confirmation of the purchase choice of the relative PIRELLI Care™ Package With Tires, the PIRELLI Care™ Customer shall select an appointment date (which may also be for a date after 30 days).

If the dealer does not respond to the PIRELLI Care™ Customer’s request, the PIRELLI Care™ Customer will be contacted by customer service which will propose a different dealer.

The PIRELLI Care™ Customer undertakes to come to the appointment at the date and time of appointment confirmed by PIRELLI.

It will be possible to make an appointment starting from the third (3rd) calendar day with respect to the date of confirmation of the purchase choices for a PIRELLI Care™ Package With Tires.

If you wish to request an examination of one or more Tyres purchased with the PIRELLI Care™ offer, please fully fill in the form at the following link and send it to the following e-mail address: support@pirellicare.com.

After sending the form, you can request a "general appointment" through the App at a Dealer, in order to check for defects or non-conformities in the Tyre(s) being examined.

Do you have further questions?

Write us at support@pirellicare.com and you will be contacted by one of our experts.

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